Even after the first two days at the Essen Motor Show 2011 -  one of the organizators  said: "It was a good idea to come here."

It was a first: In Hall 6  the largest amateur Adventure Rallye in the world presented itself with more than 300 square meters and was on par with DTM, Formula 1, Rally Monte Carlo, VLN & Co, which also all exhibited in Essen. Highly visible the red Renault Kerax stood out on the stand only to be surpassed by the Start-Finish arch.

"We've recreated a camp situation here," Strasser said of the stand concept. Therefore we had a truck (Unimog Finkel), a 4x4 (Toyota of Maurice & Maurice) and motorcycles (Husqvarna), topped by tires, storage boxes, dampers, welding and charging technology. On two large screens we played the films of the last two "Breslau" in Poland and Bulgaria / Romania and over and over again the audiences fell under their spell. Many conversations were had about possible participation. In addition, former competitors were happy to walk around the world’s biggest Motorsport show and come across the Breslau.

Great: Together with participants of the German Offroad Championship (DGM) and the Association of German Off-Roaders showed off the off roaders in the adjacent motor sports arena (Hall 7) to the astonished audience, what could be done with all-terrain vehicles. Because they could not only overcome spectacular obstacles, to the amazement of the "flat-track " fans they also did “Donuts” and laid rubber on the track - but in a side way fashion.